Have a dog that needs an extra bit of breathing room during walks? The Yellow Dog Project is here to shed some light and help educate communities worldwide about approaching dogs.

Introducing Max, a Release the Hounds dog. Despite his fear-driven lunging and protective barking, he is incredibly loving with everyone he knows well. However, with new furry and human friends, Max needs space, time and comfortable surroundings in order to gain trust.

Securely attached to his harness sits his The Yellow Dog Project ribbon, which is there to inform others that perhaps keeping some distance from this adorable pup is ideal.

This campaign not only supports dogs who may have some fear aggression, but it also pertains to dogs who may have had surgery, are in training to be service dogs, a puppy who is learning obedience, etc.

Always be sure to ask the owner before approaching their pooch, even if they do seem cuddly and non-intimidating.